Creating an FAQ page is a great way to build credibility into your site, make more sales, and save time.
Do’s
- Include the most common questions you’re asked
- Answer the questions directly
- Add a form where people can ask you questions
- Keep a positive tone
Do Not’s
- Use FAQ’s just for sales, while some questions like, “how are you able to offer…” are acceptable, those questions should be in the minority
- Create an FAQ page with fewer then 5 questions
All and all, an FAQ page is a great tool you can add to your website.