Using FAQ’s

Creating an FAQ page is a great way to build credibility into your site, make more sales, and save time.

Do’s

  • Include the most common questions you’re asked
  • Answer the questions directly
  • Add a form where people can ask you questions
  • Keep a positive tone

Do Not’s

  • Use FAQ’s just for sales, while some questions like, “how are you able to offer…” are acceptable, those questions should be in the minority
  • Create an FAQ page with fewer then 5 questions

All and all, an FAQ page is a great tool you can add to your website.

Email Signature

In this day and age, email is becoming the preferred form of communication. At the bottom of each email should be a link to your website. You would be surprised by the shear number of emails you send out on a week.

Not only is this a great way to promote your site, it also is a point of customer service. Many times when people get an email from you, they’ll want to get more information and that’s where your website comes in.