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Archive for the Mobile Marketing Category

Don’t be an Ostrich

Future-proof your Business with Mobile marketing A lot of business owners, especially with a bricks and mortar business like to pretend that the Internet isn’t happening. They think that if they ignore it and put their head in the proverbial sand, that it will go away. Sorry, […]

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Give Your Business the Competitive Edge With Mobile Marketing

According to the owners of Google, mobile marketing is the “fastest growing platform” that they have seen so far. Mobile marketing definitely puts your local business ahead of your competitors because it gives you the ability to present your existing customers with a totally new experience and […]

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QR Codes Are Free Marketing!

QR Codes Are Free Marketing!

You may have seen or heard about QR codes, but weren’t sure how they worked, what they were for and how they could benefit your small business. QR codes stand for “Quick Response” codes and are a matrix barcode similar to a barcode that’s on most every […]

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Consumer Focused Mobile Marketing Drives Profits

A recently released survey by Web.com on small business mobile usage revealed that 84% of small businesses that use mobile marketing have seen an increase in business. But before you jump blindly into mobile marketing, you need to craft a strategy that will most effectively leverage your […]

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Mobile Coupons That Work Like Magic

In these days of budget tightening in most American households, coupons are growing more and more popular. But beyond tedious clipping of paper coupons, is a growing trend for convenient and low-effort mobile coupons. According to research done by American Express, in 2009 mobile coupons redeemed across […]

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The Power of Mobile Marketing!

Think about how many people you see out and about with smart phones in hand – checking emails on the go – texting friends and family – watching videos and surfing the web. It’s a growing trend and businesses who tap into the mobile communication stream are […]

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The Importance of Mobile Websites

Between 2009 and 2011, mobile web browsing grew by 1000%. It went from less than 1% to a 7% market share in less than two years. A recent study in March 2012 by Opera (a web browsing company) showed that 43% of respondents say that mobile web […]

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The Mobile Coupon Boom – Tap In or Tap Out

In 2010, just 13% of mobile smart phone users were using mobile coupons –totaling around 7.2 million Americans. By 2011, this more than doubled to over 15 million smart phone owners redeeming mobile coupons. Growth projections indicate this number should reach 26 million by the end of […]

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Mobile Text Marketing – Tapping into Profits

As an adult, you may be warming up to texting in your personal life – a domain once dominated by teens with fast fingers. Beyond sending 160-character missives to friends and family, text messaging for business is now wide open as a potential source for revenue. Text […]

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