Using FAQ’s

Creating an FAQ page is a great way to build credibility into your site, make more sales, and save time.

Do’s

  • Include the most common questions you’re asked
  • Answer the questions directly
  • Add a form where people can ask you questions
  • Keep a positive tone

Do Not’s

  • Use FAQ’s just for sales, while some questions like, “how are you able to offer…” are acceptable, those questions should be in the minority
  • Create an FAQ page with fewer then 5 questions

All and all, an FAQ page is a great tool you can add to your website.

Something to Talk About

Discussion forms are another great tool. You simply set up a signature, like you did with your email, and then search for forums in your industry. When you find one, you look for questions that people are asking where you know the answer.

Important, don’t post ads for your business. You need to add real value to the discussion. This should be easy if your passionate about your business.